Bajaj Auto Company Profile: Products, Promoters and Clients

Question 1: What are the products and services of Bajaj Auto ?

Bajaj Auto is a leading manufacturer of two-wheelers and three-wheelers in India and internationally. The company's product lineup includes:

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  • Motorcycles: Bajaj Auto produces a variety of motorcycles catering to different segments such as entry-level, commuter, sports, and super-sports. Key models include the Pulsar, Avenger, Discover, Platina, CT, and Dominar.
  • Scooters: The company offers electric scooters under the brand Chetak, which was relaunched as an electric vehicle in 2020.
  • Three-Wheelers: Bajaj is the world's largest manufacturer of three-wheelers, producing a range of autorickshaws and goods carriers under the RE and Maxima brands.

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  • Commercial Vehicles: Bajaj also manufactures commercial vehicles for goods and passenger transport.

Question 2: Who are the promoters of Bajaj Auto ?

Bajaj Auto is promoted by the Bajaj family, with significant leadership roles held by family members. Key promoters and their roles include:

  • Rahul Bajaj: He was the Chairman Emeritus until his passing in 2022. Rahul Bajaj played a crucial role in shaping the company and was a prominent figure in Indian business.
  • Niraj Bajaj: Currently serving as the Chairman of Bajaj Auto since May 2021, Niraj Bajaj is one of the promoter-directors of the Bajaj Group. His career spans over 35 years, and he holds positions in various Bajaj Group companies, including Bajaj Holdings & Investment Limited and Bajaj Allianz General Insurance Co. Ltd. He has also been a distinguished sportsperson, receiving the Arjuna Award and the Shiv Chhatrapati Award.
  • Rajiv Bajaj: Managing Director of Bajaj Auto, he has been pivotal in the company's strategic decisions and its global expansion efforts.
  • Rakesh Sharma: Executive Director, responsible for the overall business strategy and execution.

Question 3: Who are the clients of Bajaj Auto ?

Bajaj Auto serves a diverse range of clients:

Individual Consumers: Buyers of two-wheelers and three-wheelers for personal use.

Corporate Clients: Companies that purchase vehicles for their fleets.

Export Markets: Customers in over 70 countries across Africa, Asia Pacific, South Asia, Latin America, the Middle East, and Europe.

Government Agencies: Various governmental bodies and public sector organizations.

Taxi and Auto-Rickshaw Operators: Especially those utilizing Bajaj's three-wheelers and autorickshaws.

Partnerships with Other Brands: Collaborations with companies like KTM and formerly with Kawasaki for specific models and market segments.

Rental Services: Electric scooter rental companies like Yulu, which uses customized electric scooters manufactured by Bajaj.

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